How are you leading your target market into your sales funnel?
Today I want to share a little bit about marketing to large crowds with articles or videos you've created.
There are a variety of newsletters, article sites, and other businesses that are looking for great content they can deliver to their subscribers. You get exposure to an audience who probably hasn't heard of you yet. The organization gets to share new content by a new author that their subscribers are interested in. It's a great plan!
How do you find these companies? Here's where I would recommend starting:
- Mountaintop University (www.mountaintopuniversity.com) Mountaintop has a number of experts or "gurus" sharing information within their online university. Its free for people to join and Kimball does a great job of marketing.
Be sure to add some type of call to action and a link for them to opt in to your list when you submit your articles. I love how WP now has the options to create sales and landing pages right there! I'm not a techie, but I learned how to use their system. It was easy!
You can repurpose your content in a variety of ways to keep it fresh and new. Use stories to engage. And include a call to action. Offering something of value for free (like an ebook or report) is always a good place to start.
There are so many people looking for honest, ethical, and practical ways to create a better life and build a more successful and sustainable business. Check out Mountaintop U and learn how you can become one of their guru's.
You can contact Kimball here: firstname.lastname@example.org Let her know I recommended her!
My article is highlighted in this week's newsletter - I am pretty excited! Will your content be next?